advertising

Alcohol advertising patterns and harm-reduction messaging

Video and audio recordings
This presentation focussed on the strategies used by alcohol marketers to promote their products, impending trends in alcohol distribution, effective approaches for messaging about alcohol-related harms, and public support for a range of...

#DontPinkMyDrink Campaign

News
After years of objectifying and sexualising women in their advertising, the alcohol industry is now targeting women more directly, linking their products to women's friendships, feminism and empowerment. However, women’s empowerment will...

"Everything is Telling You to Drink"

Scientific article
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The focus on the individual's wider surroundings has given rise to the concept of Alcogenic environment, whereby features, such as alcohol outlet accessibility or marketing, within a person’s surroundings influence patterns of alcohol...

Bombarded by Booze

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Edinburgh
, 
United Kingdom

Description: This presentation highlights innovative New Zealand research with children using wearable cameras and GPS devices to capture the extent and nature of their exposure to alcohol marketing.

Presenter: Professor Louise Signal, University of Otago, Wellington, New Zealand

When: Thursday 31st January, 11-12

Alcohol Advertising Compliance on Cable Television

Scientific article
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This report is the ninth in a series of quarterly reports that assess non-compliant alcohol advertising on cable TV based on the “no buy” list criteria and how this non-compliance varies by program, cable network and daypart. In the 2-year...

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